Blueprints by Brij Garg
Blueprints is a storytelling newsletter that shows how powerful narratives shape brands, identities, and the way we show up in the world.
Connect
A Real Life Superpower
Discover how yoga transformed a fast-paced learner's perspective, teaching patience, mindfulness, and the power of slowing down for personal growth and success.
How to sharpen the skill most people never think about
How the worst moments of your life can be positioned to make you money
Cartoons work because they strip life down to its essence: exaggerated traits, clear arcs, strong identities. That’s what good branding and self-positioning does too.
Making excel sheets fun is no joke. Not only did Kat do that, but she also became a media icon in the process. I break down what she did and what we can do to do the same. Specialty: Reels & TikTok.
Zach Bryan is one of the largest country musicians in the world thanks to his authenticity. I break down what he did and what we can do to do the same. Specialty: Youtube, Reels, & TikTok.
Carpe has became one of the largest self-care businesses in the world. I break down what they did and what we can take away to do the same. Specialty: Company, Reels, & TikTok.
After pivoting fields to debate on social media, he has become one of the largest political creators in the world. I break down what he did and what we can take away to do the same. Specialty: TikTok Live & Instagram Live.
Jay Shetty invested in social media to change his life. I break down how he did it and what we can take away to do the same. Specialty: Podcasts & Youtube.
What we can learn from Ashton Hall - a personal fitness coach - who became a media phenomenon